Enlighten

The Enlighten event brand is clean, modern, and designed for flexibility. The logo can be customized with location and date info, making each event feel unique while staying consistent. It works seamlessly across all materials, from posters and bus decals to tickets, lanyards, and social media.

The event program was designed to align with the Enlighten brand while being clear and easy to navigate, keeping attendees informed and engaged at the event. It includes speaker info, the event timetable, and topical interviews.

The event was promoted through targeted Facebook campaigns and event pages. I handled setup, branding, ensuring the look stayed consistent and the messaging reached the right audience in the lead-up to the event.

A comprehensive brand manual was created to ensure consistency across all applications. It outlines logo structure, spacing, and usage rules, along with typography, colour guidelines, and layout examples—making it easy for future designers and marketing teams to use the brand consistently.

Branded event materials like tickets, lanyards, and badges were designed for clarity, function, and brand consistency. Each piece reinforces the event identity while being easy to use and visually cohesive across all touchpoints.

The event website was designed for a seamless experience across desktop, tablet, and mobile devices. Visitors can easily find event details and purchase tickets, with clear navigation and fast load times on every device.